On June 23rd, 2018, the world celebrated the greatest game on earth with Go Hoop Day - basketball's global holiday. All over the globe, people and organizations participated in Go Hoop Day by getting out and playing.

Read more about #GoHoopDay here.

The Jump hosted the Toronto event at the Waterfront Neighbourhood Centre in downtown Toronto to build and amplify the basketball community in our city. While basketball is a sport that doesn't need more than a ball to play, an indoor facility comes as a luxury to some people and we were fortunate to partner with the #GoHoopDay team and Jordan Brand to bring that to life. The event was open to all ages and free of charge.

We started off with a private training session with Jelani of icanball.ca to take our influencers and ten of our followers through a professional elite-level basketball workout.

After that we opened up our doors to the public for an hour of open gym and games.

Training photos by @doncharleone.

Photos by @paulbolasco.

Special thank you to General Assembly Pizza for blessing us with food and Hilroy Canada for providing notebooks to give away.

Photos by @paulbolasco.