Crown League, Week 3

Crown League, Week 3

Week 3 of 5.


ACE 87 | M.A.D.E. 59

1 Love T.O. 76 | CIA Bounce 58

6man 86 | Northern Kings 79

Photos by @paulbolasco.

Crown League, Week 2

Crown League, Week 2

Week 2 of 5.


6man 76 | 1 Love T.O. 57

Northern Kings 72 | ACE 63

M.A.D.E. 73 | CIA Bounce 71

Photos by @paulbolasco.

Crown League, Week 1

With week one of Crown League underway, we sat courtside to catch all the action. Catch us there for the next five weeks.


Northern Kings 67 | CIA Bounce 60

M.A.D.E. 82 | 6man 68

1 Love T.O. 75 | ACE 69

Photos by @paulbolasco.

Crown League Season 4 Preview

The Kingdom of Crown is back in The Six to showcase it’s royalty and reign over the city. 6 squads, 5 weeks, 1 crown. 

As we approach season four of Nike Toronto's Crown League, The Jump was invited to preview the official court first.Unfortunately most of our team was away for the long weekend so it was just the three of us. Got buckets anyway.

Didn't think Nike could outdo themselves after last year, but they did. The court at Ryerson University's Kerr Hall transformed into an epic court that will house Crown League for the next five weeks.

If you aren't familiar with Crown League, it is a league of pro and amateur players that showcases the talent in our city. It is free to attend and will be ongoing every Friday for five weeks.

Photos by @paulbolasco.



On June 23rd, 2018, the world celebrated the greatest game on earth with Go Hoop Day - basketball's global holiday. All over the globe, people and organizations participated in Go Hoop Day by getting out and playing.

Read more about #GoHoopDay here.

The Jump hosted the Toronto event at the Waterfront Neighbourhood Centre in downtown Toronto to build and amplify the basketball community in our city. While basketball is a sport that doesn't need more than a ball to play, an indoor facility comes as a luxury to some people and we were fortunate to partner with the #GoHoopDay team and Jordan Brand to bring that to life. The event was open to all ages and free of charge.

We started off with a private training session with Jelani of to take our influencers and ten of our followers through a professional elite-level basketball workout.

After that we opened up our doors to the public for an hour of open gym and games.

Training photos by @doncharleone.

Photos by @paulbolasco.

Special thank you to General Assembly Pizza for blessing us with food and Hilroy Canada for providing notebooks to give away.

Photos by @paulbolasco.

Season Of Her: Women's Takeover

Season Of Her: Women's Takeover

To celebrate Jordan Brand's debut women's collection, we did a full women's takeover on The Jump.

 Illustrations by  Tabban . Photo by  Jackie Beale .

Illustrations by Tabban. Photo by Jackie Beale.

We invited 10 women (one for each colourway) who propel the cultural current in Toronto to share their stories. It's not just about being a "sneakerhead" or loving basketball - each woman in this group embodies elements of Michael Jordan's storyline in their own way - and that's what this collection is about: it's a statement about the role of women not just within the sneaker community, but across all disciplines.

 "THIS ONE'S FOR HER." Photo by  Jackie Beale .

"THIS ONE'S FOR HER." Photo by Jackie Beale.

With all of this said, it only felt right for this project to be executed by all women, so not only did we have the women in the group contribute in some way related to their professions, we also had female shooters. Anna created the concept for the set design and our artist, Tabban, designed the graphics for it. Bianca did makeup and Jade did hair. Andrea curated the playlist including some tracks from the two music artists, Kat and Kennedy. And each and everyone in this group made it come full circle with their inspiring stories.

For some more insight on what inspired this project, read Anna's piece, "Why The Jordan Women's Collection Matters" for Sole Collector.

You'll get to know these girls over the next little while. Stay tuned!

Photography by Jackie Beale.
Videography by Victoria Long (coming soon).
Shot at Free Space.

 Photo by  Jackie Beale .

Photo by Jackie Beale.

The Jordan "Season Of Her" women's collection is available at 306 Yonge in Toronto in all 10 colours.


Anna Bediones

Creative Producer

Andrea Yu


Bianca Harris

Founder, WIPP (Women Inspiring Passion & Purpose)

Binky Raymundo

Producer/Editor, Toronto Raptors Open Gym

Jade Pascual

Barber, Fitting Room Toronto

Kat Torres

Rapper, Singer, Song-Writer

Kennedy Road


Luanne Ronquillo

Founder and Chef, Ruru Baked Treats

Meghan McPeak

Broadcaster, Raptors905 and Host, TSN1050

Tabban Soleimani

Multimedia Artist